BACONCO – THE LEADING BRAND IN RETAILERS’ FERTILIZER SATISFACTION SURVEY

The 2025 survey recorded 100% retailer satisfaction with BACONCO – a leading and trusted fertilizer brand in Vietnam, expanding its presence across Southeast Asia.

With over 20 years of supporting farmers, BACONCO has established itself as a trusted fertilizer brand in Vietnam, continuously improving product quality and expanding exports. Recently, BACONCO was recognized as one of Vietnam’s top-quality fertilizer brands based on a retailer satisfaction survey, reaffirming its leading position in the agrochemical industry and the strong backing from its parent company, Thoresen Thai Agencies Public Company Limited (TTA).

Survey Results Affirm BACONCO’s Brand Reputation

The unwavering trust from its nationwide retail network continues to drive BACONCO to pursue innovation, improve product quality, and strengthen its presence in both domestic and international agricultural markets.

Retailers Report Exceptional Satisfaction

A comprehensive survey conducted in 2025 by CI Research—a reputable market research firm in Vietnam—clearly reflected retailers’ strong confidence in BACONCO fertilizers.

According to the results, 100% of participating retailers gave positive feedback on both product quality and services. Of these, 66% reported being "very satisfied" and 34% "satisfied," resulting in an average rating of 4.7/5—on par with many renowned international fertilizer brands.

This serves as compelling evidence of the outstanding management capabilities of PM Thoresen Asia Holdings PCL (PMTA), a subsidiary of TTA and the sole owner of BACONCO.

Thailand’s leading diversified investment group with a sustainable global business network

100% Satisfaction Rate Reinforces BACONCO’s Leading Position

The survey results strongly highlight the enduring relationship between BACONCO and its retail network across Vietnam. A perfect satisfaction rate not only reaffirms BACONCO’s position as a top fertilizer brand in the domestic market but also fuels its continued innovation and growth.

High-Quality Compound Fertilizers – The Core of BACONCO’s Reputation

BACONCO focuses on developing a diverse portfolio of fertilizer products, especially compound fertilizers tailored to various crops and soil conditions.

Each product is manufactured under strict supervision by technical teams from PMTA and TTA, ensuring compliance with international quality standards. As a result, BACONCO not only maintains a strong market share in Vietnam but also exports to over 30 countries, notably in Africa, the Middle East, and Southeast Asia.

TTA Leadership Reaffirms Commitment to Sustainable Value and Partner Satisfaction

Mr. Chalermchai Mahagitsiri, Chairman and CEO of Thoresen Thai Agencies Public Company Limited (TTA), shared his thoughts on BACONCO’s impressive achievement:

“We are deeply honored by the recognition received from retail partners across Vietnam. This achievement reflects not only the efforts of BACONCO’s business and manufacturing teams, but also TTA’s commitment to operational excellence in every business area. At TTA, customer satisfaction and long-term partnerships are fundamental to creating lasting value and driving sustainable growth across all the markets we serve.”

The statements from senior leadership reinforce BACONCO’s long-term vision for sustainable development and its strategy of continuously enhancing service quality—further solidifying its position as a leading fertilizer brand in Vietnam and expanding its footprint across Southeast Asia.

Mr. Chalermchai Mahagitsiri, Executive Chairman and CEO of Thoresen Thai Agencies Public Company Limited (TTA)

A New Milestone in PMTA’s Sustainable Growth Journey

Alongside this achievement, PMTA has made significant progress on its path toward sustainable development. Over the past month, the company’s factory operations during daytime hours have been powered almost entirely by solar energy, thanks to the newly installed solar panel system.

Mr. Sigmund Stromme, CEO of PMTA

Mr. Sigmund Stromme, CEO of PMTA, stated: “We’ve taken an important step in our environmental efforts in Vietnam. Our energy-intensive fertilizer plant can now operate with 90% solar power during daylight hours—this marks a major milestone in our company’s sustainability journey.”

Conclusion

Being recognized as a trusted fertilizer brand in the retailer satisfaction survey affirms BACONCO’s outstanding capabilities in manufacturing, distribution, and exporting high-quality fertilizers.

With a vision for sustainable development and the strong support of Thoresen Thai Agencies (TTA) and PMTA, BACONCO is committed to creating long-term value for customers and Vietnam’s agricultural sector.